Graphic design and visual development for Santa Fe Jazz Campus, a jazz education and exchange program aimed at musicians in the process of professional growth.
The work focused on building a clear and contemporary visual identity, aligned with the spirit of jazz as a living language of study, dialogue, and exploration. The goal was to strike a balance between the academic and the creative, resulting in a sober yet distinctive aesthetic that speaks to students, faculty, and guest musicians alike.
The project included the development of the visual concept, graphic applications, and communication pieces, supporting the campus’s growth and positioning within the cultural and educational landscape.