Creative Content · Design · Photography · Web & UX
Project description
This project involved the design and development of the artistic profile website for Maru Figueroa, conceived as a digital space to present her musical identity, body of work, and artistic trajectory in a clear, sensitive, and coherent way.
The site was designed with a strong focus on artistic expression, content hierarchy, and visual storytelling, allowing the music, imagery, and written content to coexist naturally. Special attention was given to pacing, visual balance, and navigation flow, creating an intimate yet professional environment aligned with the artist’s universe.
My role covered concept visual design, photography, information architecture, layout design, and full implementation in WordPress, translating the artistic concept into a responsive, easy-to-manage platform that supports ongoing content growth and professional presentation.
The result is a clean and expressive website that functions as a central hub for the artist’s work, releases, and communication.